Watch Concentric CEO Greg Silverman Discuss Simulation with Fortune
Recently, Aric Jenkins from Fortune sat down to interview Concentric CEO Greg Silverman about the company, the Concentric Market® platform, and how simulation technology is changing the way that companies predict consumer behavior in order to better serve their market.
In this wide-ranging interview, Greg discusses the core values of Concentric, how these values align with the work we do with customers, and the importance of data security to maintaining trust. In addition, Greg talks about the ability of the Concentric system to adjust on the fly, according to the needs of the user, in order to stay up-to-date with what’s happening in their market.
“Some of our customers are adjusting their plans every three hours, some every three weeks. But the idea is to be empowered to respond to the changes they see.”Greg Silverman, Concentric founder and CEO